The role of corporate social responsibility in online identity construction: An analysis of Turkey's banking sector

dc.authorid/0000-0002-8818-7265
dc.contributor.authorAtakan-Duman, Sirin
dc.contributor.authorOzdora-Aksak, Emel
dc.date.accessioned2025-10-24T18:09:10Z
dc.date.available2025-10-24T18:09:10Z
dc.date.issued2014
dc.departmentMalatya Turgut Özal Üniversitesi
dc.description.abstractThis study focuses on Turkey's banking sector and investigates the role of public relations and corporate social responsibility practices in constructing organizational identities through a thematic content analysis of banks' corporate websites. Based on social identity theory, the research reveals that regardless of its core business function, an organization must communicate non-economic social concerns to construct a public identity and gain legitimacy. (C) 2014 Elsevier Inc. All rights reserved.
dc.identifier.doi10.1016/j.pubrev.2014.07.004
dc.identifier.endpage864
dc.identifier.issn0363-8111
dc.identifier.issn1873-4537
dc.identifier.issue5
dc.identifier.scopus2-s2.0-84919481366
dc.identifier.scopusqualityQ1
dc.identifier.startpage862
dc.identifier.urihttps://doi.org/10.1016/j.pubrev.2014.07.004
dc.identifier.urihttps://hdl.handle.net/20.500.12899/3485
dc.identifier.volume40
dc.identifier.wosWOS:000347135000023
dc.identifier.wosqualityQ3
dc.indekslendigikaynakWeb of Science
dc.indekslendigikaynakScopus
dc.language.isoen
dc.publisherElsevier Science Inc
dc.relation.ispartofPublic Relations Review
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.snmzKA_20251023
dc.subjectCorporate social responsibility; Public relations; Institutional theory; Organizational identity; Turkey's banking sector
dc.titleThe role of corporate social responsibility in online identity construction: An analysis of Turkey's banking sector
dc.typeArticle

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