Corporate social responsibility and CSR fit as predictors of corporate reputation: A global perspective
Küçük Resim Yok
Tarih
2016
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Elsevier Science Inc
Erişim Hakkı
info:eu-repo/semantics/openAccess
Özet
This paper reviews the literature for articles that include both the terms corporate social responsibility and reputation in the title and/or abstract. The results of the conceptual analysis reveal that most studies on CSR and reputation focus on practical implications without contributing to the theoretical framework. The authors propose applying institutional theory to enhance the understanding of the relationship between CSR and reputation and to foster public relations theory development. (C) 2015 Elsevier Inc. All rights reserved.
Açıklama
Anahtar Kelimeler
Corporate social responsibility; Reputation; Public relations; Institutional theory; Legitimacy
Kaynak
Public Relations Review
WoS Q Değeri
Q2
Scopus Q Değeri
Q1
Cilt
42
Sayı
1
